Specialized block MBA
Master of Business Administration
MBA Real Estate Innovation & Excellence
The second block of study is specialized block and consists of three educational modules, which the student completes within his specialization. The modules of the specialization take place within one course day. Students choose an exact date from a wide range directly in the student section.
List of Specialized Modules
Communication Skills for Real Estate Agents
Rhetoric, the art of speaking and dealing with people, is an integral part of our lives and a certain professional ambition. It is one of the oldest linguistic disciplines. Rhetoric is not only about the art of eloquence and polished speech, but also about the ability to capture and hold the attention of an audience. Speaking persuasively, naturally and having your speech well thought out and prepared in advance. It is always important to have a goal, stick to it and work towards it.
Real Estate Marketing
In this advanced module, students will gain an overview of strategies and methodologies for using social media and content marketing in the real estate industry. The goal is to not only understand the importance of these tools for the modern real estate agent, but also to learn how to create and manage comprehensive strategies that will generate high levels of leads and build brand trust. This module emphasizes linking strategy to practical application and analysis of results.
Artificial Intelligence and Modern Technology in the Real Estate Sector
Artificial intelligence and other modern technologies are increasingly influencing (not only) the real estate sector. This course focuses on using them to provide a more efficient and accurate service to clients. The importance of this topic is that integrating AI and new technologies into traditional real estate processes can improve customer service, speed up transactions, streamline marketing and maximize client satisfaction.
